Netflix’s global phenomenon Squid Game is taking its thrilling action from the screen to real life with the upcoming launch of Squid Game: The Experience in Seoul. Opening this February, the immersive attraction will allow fans to step inside the high-stakes world of the popular series, experiencing some of its most iconic games and environments firsthand.

An Immersive Experience Like No Other

Squid Game: The Experience promises to bring the dystopian world of the show to life with stunning set designs, interactive elements, and intense activities. Visitors will have the chance to participate in life-sized versions of the deadly games seen in the show, including the infamous “Red Light, Green Light” and “Tug of War.” A mix of physical challenges and immersive theater will bring to life a taste of the tension and suspense that made the series a worldwide phenomenon.

This unique attraction is designed to give fans the opportunity to engage with the story in a new way, minus the real-life danger that comes with the fictional games. It will allow the visitors to compete in challenges, earn rewards, and experience the thrill of survival, all fully immersed in the iconic visuals and atmosphere of Squid Game.

Opening in Seoul

Seoul, the birthplace of the Squid Game series, is the perfect location for this exciting new experience. Fans of the show will be able to walk through meticulously recreated sets, interact with actors playing familiar characters, and relive key moments from the series. The event is expected to be a huge draw for both local fans and international tourists, making it one of the most anticipated attractions of 2025.

A Global Phenomenon

The success of the show has spurred many spin-offs, merchandise, and international adaptations. And today, Netflix pushes the bar of the popularity the show enjoys through Squid Game: The Experience, allowing audiences to interact personally with the game in an environment that increases its connection with them. The attraction will be expanded to other cities in the future, but its premiere in Seoul will be the first official chance for fans to walk into the world of Squid Game.

As the opening date approaches, excitement is building for what promises to be an unforgettable and adrenaline-pumping experience for fans of Squid Game around the world.